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DJ Marketing

4 Takeaways from Joe Rogan’s podcast with Gary Vaynerchuk

I recently listened to a Joe Rogan podcast with Gary Vaynerchuk and wanted to share what I’d learnt from it. If you don’t know either of these guys, Joe Rogan hosts his own podcast called the “Joe Rogan Experience”, he’s also a stand-up comedian, commentator and TV presenter – I remember first seeing Joe live in Dublin about 6 years ago.

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DJ Marketing

My Dragons Den Story: Part 1

Apologies for my lack of posting of late. As you may have seen, in early January 2017 I featured on BBC’s Dragons Den looking for investment in my business, Igloo Disco. Since then things have been incredibly busy, meaning I haven’t had as much time to blog as I’d like.

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DJ Marketing

How to build your Instagram DJ following with bots

Instagram ‘bots’ for DJs

What is an Instagram ‘bot’?

Instagram for DJs can be a very powerful tool…. Instagram bots can make it even more powerful. The bots will automatically engage with other users by way of liking, following and commenting in the hope they will engage back with you.

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DJ Marketing Uncategorized

Why Social Media is the #1 Marketing Tool for DJs

I’ve spoken about it a lot already, but I just wanted to write a blog post to explain the importance of social media. I get some people writing to me saying they ‘just want to mix and produce’ and they ‘don’t have time for social media’.

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Subscribe to for helpful tips to progress your DJ Career

My mission in life is to help aspiring DJs and musicians make it in the business. I’ll nurture your brand and guide you through the maze of social media so you can build a career from playing the music you love.

So who am I to preach marketing advice to you? Why should you listen to me? Because I’ve been there myself. I’ve been the super-fan of the music, the vinyl collector, the guestlist blagger, the DJ botherer, the guy on the periphery who so wants to be on the other side of that DJ booth; but then suddenly it all happened for me – I became a DJ. I made it work through sheer hard work and learning how to PROMOTE myself and my brands.